Setting goals is a crucial part of achieving success. However, not all goals are created equal! You can use the SMART framework to ensure your goals are clear, attainable, and effective. In this article, we'll explore what are some SMART Goals with 10 concrete examples (in both personal and work domains), and also access to a handy goal-setting template.
By the end, you'll know exactly how to set SMART goals that enhance your productivity and work-life balance.
Mark Twain once said, "The secret of getting ahead is getting started." With SMART goals, you are not just starting but setting a course that is clear and guided.
SMART is an acronym that stands for Specific, Measurable, Achievable, Relevant, and Time-bound. This framework helps you create goals that are clear and reachable, with a defined path to success.
S |
Specific. |
Your goal should be clear and specific, answering the questions of who, what, where, when, and why. Consider using action verbs to state your goal. |
M |
Measurable. |
Measurable goals allow you to track how you are going and review, reward, and re-calibrate. |
A |
Achievable. |
Your goal should be realistic and attainable, not impossible! Having clear action steps and milestones shows you the path to achieving your goals |
R |
Relevant. |
The goal should matter to you and align with other relevant goals. |
T |
Timely. |
Your goals should be time-bound so that they create a practical sense of urgency and give you a clear idea of what to achieve by when. |
To help you with setting smart goals, feel free to download our fillable PDF SMART Goal Template.
What are SMART Goals?
Well I think the best way to illustrate is with 10 common examples in the personal and the work domain. The examples include the following goals:
Personal Domain |
Work Domain |
1. Fitness Goals |
6. Project Management Goals |
2. Learning Goals |
7. Sales Goals |
3. Financial Goals |
8. Professional Development Goals |
4. Health Goals |
9. Team Goals |
5. Hobby Goals |
10. Productivity Goals |
A common fitness goal that I hear is "I want to get in shape".
But this is not a SMART Goal because the goal is is vague and lacks specificity, measurability, achievability, relevance, and a time frame.
The consequence is that without a specific target, it's hard to measure progress or know when you've achieved your goal. This can lead to a lack of motivation and direction, making it easier to give up.
To transform this into a SMART goal, you could specify the following:
Fitness Goal: "I will run a 5KM in under 30 minutes by the end of June."
This is a SMART Goal example because it is:
This learning goal of "I want to learn something new" is too broad. This makes it difficult to choose a specific course or subject. Without a clear plan, you may procrastinate or never start, leading to missed opportunities for skill development. You might also end up with superficial knowledge rather than in-depth understanding.
To transform this into a SMART goal, you could specify the following:
Learning Goal: "I will complete an online course in digital marketing within the next three months."
This is a SMART Goal example because it is:
This common financial goal of "I want to save money" does not specify the amount or deadline. As such, it's easier to spend money impulsively or save inconsistently. This can result in not having enough savings when you need it most, leaving you financially vulnerable in emergencies.
To transform this into a SMART goal, you could specify the following:
Financial Goal: I will save $5,000 for an emergency fund by the end of the year."
Why is this a SMART Goal Example?
The health goal of "I want to lose weight" is a very common goal, but it is a vague goal lacks a clear plan. This will make it hard to track progress or stay motivated. The consequence is that you might try ineffective methods or give up if you don't see immediate results, leading to frustration and potential weight gain instead of loss.
To transform this into a SMART goal, you could specify the following:
Health Goal: "I will lose 10 pounds in the next six months by following a balanced diet and exercising three times a week."
Why is this a good SMART Goal Example?
The hobby goal of "I want to learn to play an instrument" does not specify the instrument or practice schedule, so it will be easy to lose focus or not practice regularly. This can lead to slow progress and frustration, making it less likely that you'll stick with the hobby.
To transform this into a SMART goal, you could specify the following:
Hobby Goal: "I will learn to play the guitar by practicing for 30 minutes every day for the next six months."
This is a SMART Goal example because it is:
The project management goal of "I want to finish my project early" is a vague goal that lacks a clear plan for how to achieve it. Without specific steps, the team may not know how to improve collaboration, leading to missed deadlines and lower quality work. This can also cause stress and burnout among team members.
To transform this into a SMART goal, you could specify the following:
Project Management Goal: "I will complete the current project two weeks ahead of schedule by improving team collaboration and efficiency."
Why is this a good business SMART Goal Example?
The sales goal of "I want to increase my sales" does not have a specific target or strategy. This increases the difficulty of measuring progress or knowing if you're on track. This can result in missed sales opportunities and lower revenue, as well as a lack of focus on the most effective sales techniques.
To transform this into a SMART goal, you could specify the following:
Sales Goal: "I will increase my sales by 20% in the next quarter by reaching out to 10 new prospects each week."
Why is this goal a SMART example?
The professional development goal of "I want to network more" is a vague goal that lacks a clear plan for how to network or which events to attend. Without specific actions, you may miss valuable networking opportunities and professional growth, leading to stagnation in your career.
To transform this into a SMART goal, you could specify the following:
Professional Development Goal: "I will attend three industry conferences this year to expand my professional network and knowledge."
Why is this a SMART Goal Example?
The team goal of "We want to improve customer support" has no specific metrics or a clear plan. This makes it difficult to measure improvement or know if you're meeting customer expectations. This can lead to continued customer dissatisfaction and lost business, as well as a lack of accountability within the team.
To transform this into a SMART goal, you could specify the following:
Team Goal: "Our team will reduce customer support response time to under 24 hours within the next six months."
This is a SMART Goal example because it is:
This productivity goal of "I want to be more productive" is a vague goal that lacks a clear strategy for how to improve productivity. Without specific actions, you may continue to struggle with time management and task completion, leading to stress and burnout. You might also miss out on the benefits of using effective productivity tools.
To transform this into a SMART goal, you could specify the following:
Productivity Goal: "I will improve my productivity by using a task management tool to organize my daily tasks and priorities for the next three months."
This is a SMART Goal example because it is:
Setting SMART goals is a powerful way to ensure your objectives are clear, attainable, and aligned with your broader aspirations. By following the SMART framework, you can break down your goals into manageable steps, making them easier to achieve. Whether you're looking to improve your productivity, enhance your work-life balance, or achieve personal milestones, SMART goals provide a structured approach to success. Start setting your SMART goals today and take the first step towards a more organized and fulfilling life.
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